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One Love Food & Arts Market

For Brands · Summer 2026

The world in a market. Sponsor it.

A female-led, multicultural market activating CityPlace for 13 dates during the tournament summer. Right on the pedestrian fan corridor between Union Station and BMO Field, with 50,000 to 70,000 people walking past on every match day.

50K+

People past the market on match days

13

Market dates, June 6 to August 15

Midpoint

Union Station ↔ BMO Field corridor

Why One Love

The audience, the format, the moment.

Female-Led

Built by Caron, on the ground.

Founder-curated market with three years of community roots in CityPlace and Fort York.

Diverse

Food, drink, artisans, culture.

Every nation, every background, every family that calls Canada home. Local talent on every date.

High Visibility

13 dates on the corridor.

The pedestrian route between Union Station and BMO Field passes right through us. Match days bring 50,000 to 70,000 people past the market.

Content-Rich

Built for the feed.

Photo moments, branded backdrops, vendor stories, live music sets. Every date generates social and press content you can use long after the season closes.

One Love Market at Canoe Landing in CityPlace, with vendor tents, families, food carts, and the CN Tower in the background

The setting

The real Toronto, on the busiest weekend route of the summer.

Activations & Pricing

Five ways to be in the season.

Pricing starts at the figure shown. We build each activation with you to fit the brand, the goal, and the budget.

The Lounge

From $25,000

All 13 market dates

A ground-level branded hub people actually want to sit in. Couches, plants, sampling stations, your brand built into the daily flow of the market.

  • Ground-level branded hub and hangout space
  • Custom seating, greenery, and décor that fit your brand
  • Sampling, product integration, and on-site activation
  • Social coverage and on-site mentions across the season

Rooftop Patio

From $25,000

All 13 market dates

Skyline-view hospitality moment built for beverage, beer, and lifestyle brands. Premium, social, and built around evenings and weekend afternoons.

  • Ideal for beverage, beer, alcohol, or hospitality brands
  • Rooftop social atmosphere with skyline backdrop
  • Brand signage and content opportunities throughout the space
  • Strong evening and summer hospitality appeal

Stage Sponsorship

From $15,000

Live programming across the season

Your name on the music. The stage hosts our DJs, live bands, and cultural programming on every date. Backdrop, MC mentions, lineup posts, recap reels.

  • Stage backdrop branding visible from the corridor
  • Logo placement tied to every performance
  • MC mentions and social media exposure per set
  • Embedded in DJs, live music, and cultural programming

Welcome Activation

From $10,000

Entry feature, all dates

The first thing every visitor sees. A branded arch or signage piece that doubles as the most-photographed spot at the market.

  • Branded welcome arch or entrance signage
  • High-visibility public-facing placement on the corridor
  • Natural photo moment that drives organic social sharing
  • First impression for every fan walking the route

Photo Moment / Booth

From $7,500

Installation, all dates

A custom installation people line up to stand in front of. Floral wall, green wall, interactive backdrop, your brand stamped in the corner of every photo that gets posted.

  • Custom branded backdrop or photo installation
  • Green walls, floral moments, or interactive displays
  • High guest interaction and social sharing volume
  • Sponsor visibility across every attendee photo

Want something different? Title sponsorship, exclusive category partnerships, and custom integrations are all on the table. Tell us what you're building.

Always included

What every sponsor walks away with.

  • On-site presence across all 13 market dates from June 6 to August 15
  • Inclusion in season marketing, press, and recap content
  • Vendor and community shout-outs on @onelovefoodartsmarket
  • Photo and video assets you can use for your own channels after the season
  • Direct collaboration with the One Love team on activation, content, and integration

Start a conversation

Tell us what you're building.

Caron reads every sponsorship inquiry. Expect a reply within three business days, and a real conversation about how this fits.

“The tournament comes once. The market stays forever. One Love is not a banner opportunity. It is a belonging opportunity.”

Caron Morgan, founder

Apply